Private airport lounges are a recognized godsend to business travelers who typically spend hours at a time waiting in airports. Now luxury hotels are spotting the benefits and are offering exclusive hotel club lounges as a perk for those upgrading their room.
Sheraton hotel chain has just spent $100 million upgrading 120 club lounges for their Preferred Guest members after feedback showed that concierge or executive lounges were a sought-after perk for regular business and leisure guests.
They offer a quieter and more comfortable club environment than the hotel bar or restaurant and include wireless Internet, showers and free newspapers. They are seen as a great place to chill out and mix with like-minded travelers over complimentary cocktails, hors d’oeuvres or continental breakfast. In addition, club lounges are ideal for arranging private business meetings or for killing time in a comfortable environment between checking out of their room and departing for a later flight. Women travelers feel particularly safe as the lounges are only accessible using a hotel room key.
Guests will increasingly be offered this new perk in luxury hotel chains such as the Four Seasons, St Regis, Fairmont, Starwood, Ritz Carlton, Hyatt, Marriott and Sheraton hotels.